Harold S. Hirsch  (deceased)

Year Inducted: 1990

Born: September 3,1907 Portland, OR

Died: July 4, 1990 Portland, OR

In 1930, Hirsch started a ski clothing company under the name White Stag. His first outlets were Army Navy Stores, but as the business grew he hired salesmen and added new styles. When Minnie Dole founded the National Ski Patrol, he approached Hirsch to design a distinctive parka for patrollers. He designed a hip-length coat that was weather-proof. The distinctive rusty-red colored parka became standard issue.

Another of his contributions to American skiing was the establishment of the Hirsch Award, made each year to one member of the North American Snowsports Journalist Association for excellence in journalism. First awarded in 1963, it has become the most coveted award in winter sports writing.


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